The 44th Annual Sunrise Sale is produced by the Downtown Business Association. As a proud member of the DBA, the MFA will participate with bargains in the Museum Store up to 75% off!

Wear your pajamas and receive a free gift.

Enjoy complimentary beverages and treats.

Shop our wonderful selection of jewelry, handcrafted objects, books, games and more!

Starts at 6:43 am all over downtown with over 50 participating stores. (Some stores only honor the sale through 11:00 am or noon, but the MFA Museum Store is open for the sale all day!)

Downtown Business Association